By QuickMessage Team · Last updated November 12, 2026
Quick answer
Below are 30 ready-to-use messages for banks, NBFCs and loan providers: loan application and approval messages, EMI reminders, EMI bounce and overdue messages, payment confirmations and account updates, in English and Hinglish. Keep them factual and polite: show the loan account number, amount and due date, never threaten the borrower, and only mention charges that are in the loan agreement. On the WhatsApp Business API, these are utility templates because they are about the borrower's own loan.
Borrowers expect clear updates at every step: when their application is approved, when the money is credited, and a reminder before each EMI. A good reminder reduces missed payments; a clear bounce message helps the borrower fix the problem quickly, before charges add up. Tap Copy on any message below and replace the highlighted words in [brackets]. For promotional loan offers, see our separate loan offer message templates.
When to send each message
| Stage | Messages | Category |
|---|---|---|
| Application | Received, documents pending, under review | Utility |
| Decision | Approved or not approved, sanction letter, e-sign | Utility |
| Disbursal | Amount credited, first EMI date | Utility |
| Before each EMI | 7 days before, 3 days before, due today | Utility |
| EMI bounce / overdue | Auto-debit failed, overdue reminders, help offer | Utility |
| Account servicing | Payment received, statement, NOC, foreclosure quote | Utility |
Keep offers, top-up loans and cross-sell messages separate. Anything that promotes a new product is a Marketing template and costs more; mixing it into an EMI reminder turns the whole template into marketing. See marketing vs utility templates.
30 loan and EMI message templates
Each message is shown the way the borrower will see it on WhatsApp.
Loan application and approval messages
Application received
Dear [Name], we have received your [Loan Type] application [Application Number] for Rs [Amount]. We will update you on WhatsApp at every step. - [Lender Name]
Documents pending
Dear [Name], your loan application [Application Number] needs these documents: [Document List]. Please upload them here: [Upload Link]
Under review
Dear [Name], your loan application [Application Number] is under review. We will share the decision by [Date].
Loan approved
Congratulations, [Name]! Your [Loan Type] of Rs [Amount] is approved. Interest rate: [Rate]% p.a. Tenure: [Months] months. EMI: Rs [EMI Amount]. Your sanction letter is attached.
E-sign pending
Dear [Name], please review and e-sign your loan agreement for application [Application Number] to complete the process: [E-sign Link]
Loan disbursed
Dear [Name], Rs [Amount] for loan [Loan Account Number] has been credited to your account ending [Last 4 Digits] on [Date]. Your first EMI of Rs [EMI Amount] is due on [Due Date].
Application expiring
Dear [Name], your loan application [Application Number] is incomplete and will expire on [Date]. Complete it here to continue: [Application Link]
Not approved
Dear [Name], we are unable to approve your loan application [Application Number] at this time. For details or to apply again later, reply HELP or call [Phone Number].
EMI reminder messages
7 days before
Dear [Name], your EMI of Rs [EMI Amount] for loan [Loan Account Number] is due on [Due Date]. Please keep the amount ready in your account.
3 days before (auto-debit)
Dear [Name], your EMI of Rs [EMI Amount] will be auto-debited on [Due Date] from your account ending [Last 4 Digits]. Please maintain sufficient balance to avoid a bounce.
3 days before (pay online)
Dear [Name], your EMI of Rs [EMI Amount] for loan [Loan Account Number] is due on [Due Date]. Pay online in a minute: [Payment Link]
Due today
Dear [Name], your EMI of Rs [EMI Amount] for loan [Loan Account Number] is due today. Already paid? Please ignore this message.
Payment received
Thank you, [Name]. We received your EMI of Rs [EMI Amount] for loan [Loan Account Number] on [Date]. Outstanding principal: Rs [Outstanding Amount].
EMI date changed
Dear [Name], as requested, your EMI date for loan [Loan Account Number] is changed to the [Day] of every month, starting [Date].
EMI bounce and overdue messages
Stay factual and helpful. The goal is to help the borrower pay, not to frighten them.
EMI bounce
Dear [Name], your EMI of Rs [EMI Amount] for loan [Loan Account Number] due on [Due Date] could not be collected because the auto-debit was unsuccessful. Please pay now to keep your loan account regular: [Payment Link]
Bounce with charges
Dear [Name], your EMI of Rs [EMI Amount] for loan [Loan Account Number] is unpaid. Charges as per your loan agreement may apply. Please pay at the earliest: [Payment Link]
3 days overdue
Dear [Name], a reminder that Rs [Overdue Amount] is overdue on loan [Loan Account Number] since [Due Date]. Pay online here: [Payment Link]. Facing difficulty? Reply HELP.
Partial payment received
Dear [Name], we received Rs [Paid Amount] for loan [Loan Account Number]. Balance overdue: Rs [Balance]. Please pay the remaining amount here: [Payment Link]
Offer help
Dear [Name], if you are facing difficulty paying your EMI for loan [Loan Account Number], please talk to us. Reply HELP or call [Phone Number] between [Time] and [Time].
Account regular again
Thank you, [Name]. We received Rs [Amount] for loan [Loan Account Number]. Your loan account is now regular. Your next EMI is due on [Due Date].
Update payment method
Dear [Name], the auto-debit mandate for loan [Loan Account Number] could not be processed. Please set up a new mandate here to avoid missed EMIs: [Mandate Link]
Loan account and closure messages
Loan statement
Dear [Name], your loan statement for [Loan Account Number] for the period [Period] is attached. For any questions, reply here.
Foreclosure quote
Dear [Name], the foreclosure amount for loan [Loan Account Number] is Rs [Amount], valid till [Date]. To close your loan, pay here: [Payment Link]
Loan closed and NOC
Congratulations, [Name]! Your loan [Loan Account Number] is fully repaid and closed. Your No Objection Certificate is attached. Thank you for banking with us.
Rate change
Dear [Name], the interest rate on your loan [Loan Account Number] has changed to [Rate]% p.a. from [Date]. Your new EMI is Rs [EMI Amount], or your tenure is now [Months] months.
KYC update
Dear [Name], please update your KYC for loan [Loan Account Number] by [Date] using the link on our official website or by visiting your nearest branch.
Hinglish templates
Loan approved
Badhai ho [Name] ji! Aapka Rs [Amount] ka [Loan Type] approve ho gaya hai. EMI: Rs [EMI Amount], [Months] mahine ke liye. Sanction letter saath mein hai.
EMI reminder
[Name] ji, aapke loan [Loan Account Number] ki Rs [EMI Amount] ki EMI [Due Date] ko due hai. Kripya account mein balance rakhein.
EMI bounce
[Name] ji, aapki Rs [EMI Amount] ki EMI auto-debit se collect nahi ho payi. Kripya jaldi payment karein: [Payment Link]. Madad chahiye to HELP reply karein.
Payment received
Dhanyavaad [Name] ji! Loan [Loan Account Number] ki Rs [EMI Amount] ki EMI mil gayi hai. Agli EMI [Due Date] ko hai.
EMI reminder and bounce SMS format
The same wording works as SMS, kept shorter. Every SMS template must first be registered on DLT, with variables tagged by type; see our DLT registration guide.
EMI reminder SMS
Dear Customer, EMI of Rs {#numeric#} for loan {#alphanumeric#} is due on {#alphanumeric#}. Pls keep balance. - QuickFin
EMI bounce SMS
Dear Customer, EMI of Rs {#numeric#} for loan {#alphanumeric#} is unpaid as auto-debit failed. Pay at {#url#} - QuickFin
QuickFin is a sample brand. Replace it with your registered brand name.
Compliance and trust checklist
- No threats or pressure. RBI directs regulated lenders and their recovery agents not to intimidate or harass borrowers, not to send inappropriate messages in any form, and not to call borrowers for recovery before 8 a.m. or after 7 p.m. Send reminders during the day, in polite language.
- Only mention charges in the loan agreement. Under RBI's 2023 fair lending rules, penalties are levied as penal charges disclosed in the loan terms, not as extra interest. Do not quote amounts in a message that are not in the borrower's agreement.
- Message only the borrower. Never send loan or overdue details to family members, references or group chats.
- Get consent. Take the borrower's agreement to receive updates on WhatsApp in the loan application. See our WhatsApp opt-in guide.
- Fight fraud. Never ask for OTP, PIN or passwords. Use payment links only on your official domain, and send from your verified business name so borrowers can tell real messages from fake ones.
This checklist is general guidance, not legal advice. Follow the current RBI directions that apply to your entity and your internal policies. Sources: RBI circulars on recovery agents (2022) and penal charges in loan accounts (2023).
How to automate loan and EMI messages
- Connect your loan system through the REST API. When an application changes status, a loan is disbursed or an EMI is due, your system sends the matching approved template.
- Use webhooks to update payment status, so reminders stop as soon as an EMI is received.
- No developer? Upload a list of loans with EMIs due next week and schedule the reminder with campaign management.
- Handle replies as a team. Borrowers who reply HELP or ask questions reach your collections or service team in a shared team inbox.
- Send documents with the message. Sanction letters, statements and NOCs can go as a PDF header on the template.
For more ways lenders use WhatsApp, see WhatsApp API for banking and fintech, and for card dues see credit card payment messages.
What it costs
On QuickMessage, a utility message to an Indian number costs ₹0.18, excluding GST.
| Example | Messages a month | Approx. cost (excl. GST) |
|---|---|---|
| 2,000 active loans: 2 reminders + 1 payment confirmation each | 6,000 utility | ₹1,080 |
| 10,000 active loans: 2 reminders + 1 payment confirmation each | 30,000 utility | ₹5,400 |
Bounce and overdue messages go only to borrowers who missed a payment, so they add little. Replies from borrowers are free to receive. See full pricing.
Frequently asked questions
What should a loan approval message include?
The borrower's name, loan type, approved amount, interest rate, tenure, EMI amount and the next step, such as signing the agreement. Attach the sanction letter where possible.
How do I write an EMI bounce message?
State the loan account number, EMI amount and due date, explain that the auto-debit was unsuccessful, and give a way to pay. Mention charges only as per the loan agreement, and offer help instead of using threatening language.
When should I send EMI reminders?
A common schedule is 7 days before the due date, 3 days before and on the due date, with a confirmation once payment is received. Send them during the day.
Are EMI reminders utility or marketing templates on WhatsApp?
Utility, as long as they are only about the borrower's own loan, with no offers. Top-up or new loan offers are marketing templates.
How much does it cost to send EMI reminders on WhatsApp?
On QuickMessage, each utility message to an Indian number costs Rs 0.18 excluding GST. Three messages a month for 2,000 loans cost about Rs 1,080 plus GST.
Automate loan updates and EMI reminders
Send approval, disbursal, EMI reminder and bounce messages from your loan system through the official WhatsApp Business API, with replies handled by your team.
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